The pictures don't lie: Men are obsessed with their everyday carry (EDC) items. While "necessity" may vary from man to man, almost everyone tends to carry at least a smart phone, keys, and wallet. But sometimes we need more — sunglasses, a point-and-shoot camera, headphones, tablet, external battery, notepad, pens, pocketknife, or other "stuff.”
Even with the convergence of technology (ie. smart phones), a few extra pockets can really make a difference for today’s Modern Man. Most of us do not want to lug around an oversized laptop bag, strap on a fanny pack, or carry some funky man purse, though, just to accommodate a few more EDC items — a particular hassle in warmer weather when the convenience of wearing another article of clothing for pockets is not an option.
Why bolstr: Unsatisfied with other options available on the market, Koyono Founder and President, Jay Yoo, designed a minimal, man-sized, everyday carry bag, somewhere between a laptop bag and a holster. After two years of prototyping and testing, the bolstr™ brand was finally born.